Entropy

Alexa rankings have changed across the board due to a new ranking system they’ve been working on for some time –

In recent months we’ve heard from our Alexa users that understanding Internet usage beyond Alexa Toolbar users was increasingly of interest. Ask and you shall receive!

We listened to your suggestions, and we believe that our new rankings system is much closer to what you asked for. We now aggregate data from multiple sources to give you a better indication of website popularity amon the entire population of Internet users.